Allen + Roth Product Photography

Allen+Roth is a Lowe's sub-brand with a timeless and traditional aesthetic. This photography supported marketing and merchandising efforts and was used across a variety of channels, including the Lowe's website, social media and email communication. This photography helped to accurately capture Allen+Roth's classic product line.

Role: Art Direction and Production

Photography Studio: Kraber, Art Director: Nicole Lanning, Creative Manager: Jay Knox, Senior Creative Director: Jennifer Arnoldt, Trend Strategy Manager: Caroline Harmon, Photo Producer: Jennifer Floyd